Digital Leadership & Delivery That Gets Results
Personalised Digital Delivery — Using AI & Automation Where It Counts
About Des Digital
Welcome to des.digital, where I help agencies and brands deliver digital projects, lead teams, and get things done—without the jargon or overcomplication.
I’ve spent my career leading digital teams in fast-paced agency environments, managing high-stakes projects, and ensuring tech actually works for the business. Whether it’s launching a platform, fixing delivery bottlenecks, or applying AI and automation where it makes sense, I focus on execution that delivers real results.
My Services
Digital Project Delivery
[ 01 ]
Projects delivered on time, on budget, and without the chaos. No last-minute surprises—just solid execution from start to finish.
Bridging Strategy & Execution
[ 03 ]
Great ideas mean nothing if they never get built. I turn big-picture strategies into real-world results, making sure projects actually see the light of day.
Leading & Scaling Digital Teams
[ 02 ]
From agency creatives to technical squads, I build, manage, and grow teams that deliver. Whether you need leadership, structure, or just someone to keep things moving—I’ve got it covered.
AI & Automation (Where It Actually Helps)
[ 04 ]
AI isn’t a magic wand, but used right, it can make work faster, smarter, and more efficient. I help teams cut through the hype and apply AI where it adds real value.
Success Stories
Real projects, real challenges, real results. I’ve worked with agencies and brands to fix broken delivery processes, lead high-stakes digital launches, and get projects over the line—on time and on budget.
Below, you’ll find examples of how I’ve helped teams cut through complexity, deliver at pace, and make digital work in the real world.
Leading Advertising Agency
Industry:
Advertising & Creative
Implemented the WPP AI platform - WPP Open - into the creative process of a major tech account, resulting in better quality and quicker turnaround of projects.
50% quicker turnaround
Lynk & Co
Industry:
Automotive & Mobility
Led the end-to-end digital launch of Lynk & Co, redefining car ownership with a subscription-first model.
150,000 cars sold in the first year (50% over target).
First 6,000 cars sold in 2 minutes and 17 seconds.
KitKat Chocolatory
Industry:
Retail & Experiential
Built a flagship store experience in São Paulo, combining AR, VR, and digital engagement to turn shopping into an experience.
50% of visitors engaged with digital touchpoints.
20% sales boost vs. traditional retail formats.
What Others Say
Results matter. I’ve worked with agencies, brands, and businesses to fix broken processes, lead digital teams, and deliver projects that actually work. Here’s what they had to say.
Agency Director, FITCH
“Des took our messy digital team and turned it into a well-oiled machine. Deadlines were met, projects ran smoother, and the team worked better than ever.”
Managing Partner, Leading Advertising Agency
“Bringing Des in was one of the best decisions we made. She helped us integrate AI into our workflows working with the team to ensure a seamless transition.”
CMO, Leading Retail Brand
“Des has a unique ability to turn ideas into action. She took charge of our retail project, aligning teams, and making sure everything was delivered on time.”